New Product Development


Innovation factory: Development of Product Platforms, Products and Modules

All development services follow our transparent and metric-driven approach. We design for RD8 Index = 0 (world-class robustness) by our unique new product development process. +70% of cost and quality is influenced /defined in product development phase - do it right first time.


Product Platforms

Development of modular product platforms – ensuring robust interfaces and decoupling – enabling maximum flexibility in product customization and configuration. The RD8 development process provides maximum transparency and enables next level integrated product development. Significant lowering of development timelines by concurrent design with operations (e.g. procurement, supply chain, production, assembly) and sales.

Product Development

Development of products from scratch. We deliver from a-z within the development envelope – from technical concepts to final 2D drawings and handover/ramp-up with supply chain/production. Our new-product development process enables product development with increased pace allowing organizations to develop new product even faster, with less risk and less costly detours/troubleshooting.


Module Development

Development of modules for products or development of defined work packages. Ensuring RD8 Index = 0 is the key for design of new mechanical products. The RD8 development approach does not only focus on the core module – but the core module together with the system integration of the module.

The RD8 new product development process

Design of new mechanical products 25%-50% faster than normal, with a new set of features and technologies, competitive price-tag and no room for failure requires a new product development process that is robust in itself and delivers reliable robust products time after time.


The RD8 new product development is build on the Robust Engineering System that enables product development professionals to take the right decisions by objective measures within the 8 robust design disciplines. Each discipline has its own unique metric and is aggregated to one metric: the RD8 Index, which summarizes the overall product development robustness – from early concept stage to detailed design. The system aids to synthesize robust solutions and provides transparency across functions and locations.

Way of working


A-Z development

RD8 drives and delivers full product development from A-Z. From idea to fully functional prototypes and documentation – ready for hand-over and ramp-up with supply chain and production. Complete outsourcing of projects.



Co-creating teams. RD8 leads product development from a robustness point of view by objective guiding metrics – and supports the client project responsible and team. RD8 can also support CAD modeling and documentation, calculations, and hands-on development. RD8 acts as a player on the team.


Guiding & Coaching

Support to technical project responsible and the core technical project team. Guidance in the RD8 RES tools & process and review/sparring on technical solutions.


One interface - many solutions: One good, one bad, and many in between. Choose the right one!

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    Our headquarter is located in the center of Copenhagen, Denmark.

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